#CreativeDirection #MotionDesign #Producer
Une Intuition is a French consulting and creation agency specialised in brand experience. They work with some of the leading brands in the beauty and retail industry.
They approached me to work on delivering 3 awesome brand videos for them - Brand Manifesto, Who We Are & Empowered Story.
The first video I worked on producing for the agency was the Brand Manifesto video. The Brand Manifesto explains why the agency chose ‘Une Intuition’ as their brand name.
The video aims to raise awareness about the power of intuition and is used to give clients a brief manifesto about what the agency is doing and what they are offering.
The “Who We Are” video is an introduction about what the agency stands for, what their focus is and what makes them passionate about their work. Une Intuition believes in the power of experience as a strong driving force within the organisation.
Empowered Story TM is the exclusive approach Une Intuition created to amplify brands.
The video is an explanation of the agency's approach, the uniqueness of the agency and what makes it so special. It is used as a teaser to invite clients to contact the office to discover more about the agency’s approach.
I wanted the logo to animate in a way that reinforced the strong pillar of “Intuition” that ultimately drives the agency. Using the fantastic colour palette, we follow 3 identical colour paths - representative of the journey we take ourselves, using our intuition to guide us.
The final result is that each of these colour paths ultimately lead us to the final logo resolve - revealing in full, the agency name ‘Une Intuition’.